Lady Gaga And The Death Of The Login
These days, it’s hard not to know about Lady Gaga (and if you don’t know her, here’s her latest music video to get you started). She’s become one of the hottest pop acts in the world, all by combining music, fashion, and a little bit of “Andy” (either Warhol or Kaufman – take your pick). So what does this have to do with software? Well get this: an astonishing 89% of the people who create an account on LadyGaga.com choose to do so using third party authentication from Facebook, Twitter, or Myspace.
Just think about that for a second. That means that nearly 9 out of 10 people creating special purpose web accounts are doing so using their social networking platforms (skipping all those annoying new account questions like password, age, location, and favorite pet in the process).
This is huge, and it represents a big shift in the way people are going to interact with your website in the future. If 89% of users are doing this on a mass market website like LadyGaga.com, then I guarantee they’re going to be doing it on other sites as well. So what does this mean?

Sometimes new technologies can inflame old problems. For example, consider location based social networks. Many sites like
It’s no surprise to our community that social networks have the potential to pose big security threats this year. During the “
When your app gets hacked because of a bug in your code, that’s pretty bad. But when your app gets hacked because of a bug in an underlying protocol that’s a building block of the Internet, then you’re looking at a really serious problem.




The results have already been featured in a 




