What Do uThink: Social Sign-In
From Lady Gaga to uTest, everyone is implementing social sign-in. Website users are tired of having so many accounts and they’re eager to start using their Facebook or Twitter accounts as their keys to the web. With social sign-in, it’s as simple as telling a website that “Facebook knows who I am,” and then have their login just work through Facebook from then on.
But with so many different companies offering social login, a new question has arisen: which social networks do people actually prefer for hosting their identity? We asked our testers that question in our weekly What Do uThink polls in our tester forums, and the answers were surprising.
A staggering 58% of our testers preferred using Google’s Authentication Services. Facebook was preferred by 18% of testers, and Twitter and LinkedIn carried the rest. When asked why they chose Google, testers listed ease of use, privacy, and ubiquity (Google is everywhere!) as the reasons they preferred it. But Facebook’s fans were just as vocal, pointing out that Facebook was everywhere as well and just as easy.
So what did our Facebook community think? Well unsurprisingly, 75% of them preferred Facebook with just 25% preferring Google.
What do you think?

The impact of check-in services, like Foursquare, on personal privacy and security is yet again making top headlines. If you remember our most recent bug battle (
It’s no surprise to our community that social networks have the potential to pose big security threats this year. During the “










