Safe to say that mobile app development has greatly outpaced mobile app testing over the last few years. In other words, while the applications and platforms have seen tremendous technological advances (iPhone 4 bugs notwithstanding) the same cannot be said of mobile testing methodologies.
Case in point: The majority of mobile app developers remain overwhelmingly reliant on internal beta testing.
Here with proof is VisionMobile, who recently published a fascinating report on the growing mobile app ecosystem – a must-read for anyone involved in the space (developers, marketers, users, etc). From a QA point of view, the report further establishes that although testing innovations will ALWAYS trail those of development, the gap need not be so wide.
Here’s an excerpt that sums the whole thing up:
Internal beta testing is the most popular technique used by the vast majority (nearly 70 percent) of respondents, with beta testing with users and peer reviewing the next most popular techniques. Only 20 percent of respondents use focus groups or research of their own. Overall, North American developers are somewhat more sophisticated in their application planning, with 97 percent using beta testing as a standard part of application development and with broader use of a portfolio of planning techniques as well.
Yet, small development firms have limited means today to beta test and peer review their applications with a crosssection of representative users. Given the hundreds of thousands of mobile apps, we believe that efficient (crowd-sourced) testing of apps in a global market of users is considerably under-utilized. This presents an opportunity for the few solution providers in this segment – Mob4Hire and uTest.com, for example – but also for network operators, who can generate a channel for testing applications with end users, and provide an open feedback support system back to developers.
Other notable findings included: