Progress in software development can be a time-consuming process, where strategies and tactics are inherently dependent on steps that precede steps. As a remedy to lengthy gaps and the “hurry-up-and-wait” approach, an agile process allows for concurrent design and development (hence the name). Flexibility is the key element. Results are the outcome.
As we’re starting to see, many brands are relying exclusively on the agile process when developing their mobile apps. Before we share our own view on why this is the case, here’s a nice summary of the trend courtesy of TechTarget.com:
“Mobile apps are different from other applications in significant ways. They need to have a small footprint and download or update quickly and smoothly. They need to seamlessly interact with back-end servers when needed. This state can only be achieved with several changes and adjustments along with the way. The sprints, enhanced quality assurance and multiple test cycles of Agile development provide all of the necessary ingredients for mobile apps to get there.”
Spot on, in our view. Here are a few more reasons why agile and mobile are a perfect match:
- Contributors and participation – Working in an agile environment urges flexibility and immediate feedback. This helps to prevent the development team from spending an inordinate amount of time developing the wrong app, something that happened with great regularity in the web-based world of waterfall. Rather than endless design reviews, the iterative practice works on the product first and presents a “code-as-you-go” approach that focuses on the team members and their contributions over a “wait-and-see” methodology of traditional software development.